The Lack Of ‘Right’ Content In The Indian Mainstream

I don’t believe we are the greatest country in the world. We used to be though, during the Golden age & way before. when Hinduism first originated, giving the world a head start, teaching us a way of life, synthesizing various Indian cultures & traditions with diverse roots and no single founder or source back in the Vedic age (1900 BC – 1400 BC) instead of becoming a religious propaganda called ‘Hindutva’, as it stands today in the face of our nation, in order to keep the people divided & unsatisfied as a society, for the governments to thrive upon.

What went wrong? You may ask. Well, it can be attributed to the various foreign invasions that our nation had to bear post the Golden Age (320 AD – 550 AD). Agreed. Slavery is bad & it surely does worse things to you. Even worse it screws up your country’s GDP. But what have we done post Independence in 1947? If you ask me, nothing. Nada. Yes the BJP government may tell you it has grown 7.9% in their tenure & but of course that, ‘Hum Mandir Wahi Banayenge’. Go make one, who’s stopping ya now? But wait, if you were done with it, what else would be left to bank upon. So let’s hold it for the next elections. Let the issue keep burning like Kashmir. You never know UN might be interested in funding the Ram Mandir as well.

How did we really come to this as a society? The main reason why this happened, in my opinion, is because of the lack of the right content in the Indian mainstream. We have become so used to the mediocre stuff that every Anurag Kashyap or Dibakar Banerjee movie is an offbeat cinema for us. We are living in an age wherein a sub standard & clichéd storyline like Baahubali garners love & moolah because frankly we can’t come up with better stories to tell anymore. In fact, the worst of it all is that, we don’t know what the right content is, really. One look at the offerings by Indian TV shows will give you enough reasons to hate them. It is sadly, still full of the usual & overly done with Saans – Bahu shit in the Primetime & not to forget India’s long lasting obsession with ‘Icchadhari Naagins’. And yet, the TRPs are soaring, thankfully not as high as Baahubali’s lifetime collection though, that crosses 1200 crores as I write this piece. At least, the movie offers novelty in terms of the production value & scale. So much in the name of entertainment for a country that gave birth to Kamasutra, Kabir & Kahaani Ghar Ghar Ki in that chronological order.

After facing major disappointments in the hands of the boobtube, I had pinned my  hopes high on the emerging market for Web Series in India via content platforms like ‘Youtube’, ‘TVFPlay’ & ‘Hotstar’ as a powerful content distribution tool with the advent of some brilliant mini series like TVF’s Pitchers, Permanent Roommates, AIB Podcasts, Girl in the City to name a few that especially targeted the Indian subcontinent showcasing life as it is, in its raw form, here in our country, beautifully presented with practical and subtle humor. But last I heard, the likes of Ekta Kapoor & Vikram Bhatt have arrived here too with their poor taste & bloated egos.
The same story continues across all the social media platforms as well. While #IsmeModiJeeKaHaathHai , #KRKNo1Critic & #GandhijiKaChashma is trending on your Twitter timelines, your friends on Facebook are busy spreading 1 Like = 1 Prayer for the Gau Mata & reading the 3rd one on the list that promises to blow their minds. Gosh! Are you seriously still in need of this bullshit anymore? It’s shameful that something like this is happening to an independent developing nation that also boast of a certain ‘Satyajit Ray’ who was apparently in talks with Columbia Pictures back in 60’s to make a movie titled ‘The Alien’ about a friendly Alien visiting a village in Bengal & developing a special bond with one of village children, way before Steven Spielberg gave us the the cult classic E.T. A nation that gave birth to Swami Vivekanad, the patriot saint of modern India and an inspirer of her dormant national consciousness who strove to promote peace and human brotherhood on the spiritual foundation of the Vedantic Oneness of existence.
What if I told you, it’s okay to change your opinion based on the newest evidence. And frankly, there is so much new evidence to look at. We had Imtiaz Ali teaching you an important life lesson through a lost battle in Tamasha or a Vikramaditya Motwane telling you a touching tale of adolescence through ‘Udaan’ that mirrored the lives of thousands of youth from the Indian middle class. But we didn’t give them their due. In fact, we plainly chose to ignore them instead. It’s high time we end this nonsense & raise the bar for content here in India before it corrupts & pollutes our nation’s intelligence as a whole because I strongly believe the right content can bring about social revolutions, (case in point, Pather Panchali, An Autobiography of A Yogi, Rang De Basanti, 3 Idiots, Swades, OMG Oh My God, Tara, Office Office) & can pave way to a more ‘aware’ future generation who shall not waste their youth laughing at Kapil Sharma’s sexist & misogynistic jokes & practicing new abuses for their #SwagMeraDesi Roadies interview.
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